Nowhere in the world is the greenhouse horticulture sector more technologically developed than in the West of the Netherlands. Growers in the Westland district are highly innovative and have a strongly international outlook. New developments in the field of life sciences and biotech soon find practical application under Westland's hectares of glass. Synergy between the local horticultural industry and the South Holland life sciences cluster is palpable. With a view to building on that synergy, the municipality of Westland organizes an annual Westland Event. The free gathering serves as an important forum for contact and interaction amongst market gardeners, growers, traders, researchers and other stakeholders.
Iventus handled all aspects of the Westland Event's launch and production of the first edition. Utilizing its extensive network in the life sciences sector, Iventus found speakers and partners, provided attendance registration and administration services and managed the entire the logistic operation.